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Finca Vista Hermosa, Edwin's Reserve- Guatemala

Finca Vista Hermosa, Edwin's Reserve- Guatemala

7 total reviews

  • Tastes like: Creamy Chocolate, White Nectarine, Raspberry Syrup
  • Medium-light
  • Seed Dried (Washed)
  • Lively and Modern
Regular price $21.34 USD
Regular price Sale price $21.34 USD
Sale Sold out
Shipping calculated at checkout.

Finca Vista Hermosa is the coffee that is most close to our hearts. Back in 2004 when we had just begun roasting at our previous coffee roasting company, we made a fortuitous connection with Edwin Martinez. We ended up buying our first coffee from him. And we were the first roaster he had sold his coffee too. A 20 year friendship started with a phone call and continues to this day.

We are incredibly excited to once again offer the impeccable coffees that the Martinez family always produces. This coffee is a special reserve lot selected from all the best day lots on their farm. You are going to love it.

Don Felipe Martinez's journey began in 1957 when he started cultivating coffee in the remote highlands of Huehuetenango, Guatemala, facing challenges like limited access to infrastructure and markets. Over the years, his grandson Edwin Martinez developed a vision to connect smallholder farmers in Guatemala with quality-focused coffee roasters worldwide, leading to the creation of Onyx Coffee. Finca Vista Hermosa, the family farm, nestled in the picturesque landscape of Huehuetenango, serves as a symbol of their commitment to sustainable and ecologically sound farming practices. The farm boasts various micro-lots with elevations ranging from 1400 to over 1900 meters above sea level, producing high-quality Strictly Hard Bean (SHB) coffees. Furthermore, the Martinez family actively engages in community development, offering agronomist visits and healthcare support to neighboring farmers and indigenous communities. Their legacy of three generations embodies a dedication to coffee and the well-being of the region.

Country: Guatemala
Region: Huehuetenango
Farm: Finca Vista Hermosa
Varietal: Caturra, Catuai, Bourbon
Process: Washed
Altitude: 1,750 MASL
Exporter: Onyx Coffee
Importer: Onyx Coffee
SCA Quality Score: 90.75

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Farm Information

Farm info

When Don Felipe Martinez began cultivating coffee in the remote highlands of Huehuetenango, he could not imagine his legacy. It was 1957, a time when roads in this part of San Pedro Necta were few and far between. Most folks didn't have trucks much less electricity. After picking his cherry, Felipe would rent time on a neighboring wet mill and sleep on the drying patio to guard his harvest. Then, he'd borrow a pack mule and walk the many miles to the main road to wait for a buyer to come by and pick up his parchment.

finca vista hermosa Guatemala coffee

In the sixty three years since Don Felipe founded Finca Vista Hermosa, a lot has changed. Electricity and dirt roads have come to the steep mountainsides of Huehuetenango. Most smallholder farmers have their own wet mills. But access to the specialty market is still limited, and most farmers still operate at a loss. The commodities market does not work to the benefit of most Guatemalan producers. About twenty years ago, Felipe's grandson Edwin Martinez had a vision to directly connect smallholder farmers in Guatemala with quality-driven roasters around the world for sustainable relationships. With many failures and a bit of success, Edwin began importing the family's coffee to the US, and began working with neighboring producers the family knew well. Over the years, this vision has shaped into Onyx Coffee. We represent over forty producing families in Guatemala and partner with roasters all over the world, many whom have transformed the lives of farming families like ours.

finca vista hermosa Guatemala coffee

On a high slope surrounded by the lush valleys and ridges, Finca Vista Hermosa is indeed the vantage point of a Beautiful View. Our family farm is a prime example of Huehuetenango fertility, and there's a good reason it's base camp to so many roaster visits over the years. Heavily invested in ecologically sound and healthy farming practices, the farm represents the rich legacy of three generations pouring their hearts into this region.

Lots range from 1400 to over 1900 MASL, and produce purely SHB coffees. The majority of coffee plants grown are Bourbon, Caturra, and Catuaí varieties. Vista Hermosa is separated into more than eight micro-lots by altitude and variety, from our first lot, Michicoy, to the highest lots surrounding our wet mill.

finca vista hermosa Guatemala coffee

In addition to a deliberate focus on our own quality and development, the family is keen to see positive change in the community and region. Each month, we host on-site agronomist visits for neighboring farmers to learn — some travel for hours with a mind to improve their own farms. After harvest each year, Don Edwin Martinez leads a small group of doctors, dentists, and veterinarians into the remote highlands of Huehuetenango, to support indigenous communities and their livelihoods.

finca vista hermosa Guatemala coffee

Country: Guatemala
Region: Huehuetenango
Farm: Finca Vista Hermosa
Varietal: Caturra, Catuai, Bourbon
Process: Washed
Altitude: 1,750 MASL
Exporter: Onyx Coffee
Importer: Onyx Coffee


    Brew Parameters

    Torque Coffee Brew Guide

    Espresso Parameters

    17-18g coffee in
    33-36g liquid out
    25-27 seconds

    Financial Transparency

    * Producer Price (lb): $4.75 green
    * Farmer green coffee price NOT FOB price
    * transport, customs, export, insurance and other FOB costs are below
    * FOB to EXW costs (lb): $1.05
    * Transport Costs (lb): $.45
    * Final Landed Cost: $6.25
    * Roasting weight loss ~18%
    * Roasted cost per pound $7.38
    * Torque costs to roast, pack & ship coffee: $7.25 /lb
    * Final cost: $14.63 /lb

    Proportional Pricing

    Out of the $400 billion coffee industry, a meager 5% stays where it's grown, leaving farmers with crumbs. At Torque, we're rewriting this injustice. Our radical approach ensures equity for coffee producers, shifting power dynamics.

    Here's the game-changer: Coffee producers were pre-paid a guaranteed 20% upfront based on the retail price of their coffee. Simple. Transparent. Fair. We call it Proportional Pricing©. Pay more, they earn more. This reshapes the value equation.

    No more opaque systems. No more exploitation. We start with the value you see on the shelf, ensuring 20% flows back to the hands that cultivate your cup. It's called Proportional Pricing©, a seismic shift in coffee's worth chain. It's farmer equity, pure and simple.

    We're breaking norms, building a fairer future. Torque Coffees reverse-engineered the chain, advocating for a balanced, equitable industry. It's time to empower those who make your coffee. Together, let's dismantle inequality in the coffee world.

    torque coffee proportional farmer equity

    Sustainability Info

    Since we are all on the consumption end of things we can never get to carbon neutral without stealing the carbon positive from coffee farmers. So instead of aiming for a negative, we are striving to destroy less and be as carbon beautiful as we can.

    The Torque Coffee Bag



      100% Plastic Free

      100% Compostable & Biodegradable 

      100% Plant Based

      plastic free packaging


      We have partnered with Better Packing Co to be even more carbon Beautiful!

      Every order is packed loving in either:

      the brilliant ZeroPack mailer Made mostly from limestone quarry waste and a minimal amount of recycled resin as a binding agent. 

      YES THESE bags are made of freaking limestone!

      zero pack mailer

       The Zero Pack is a truly remarkable process! 

      We offset any carbon emission from this already low energy production process.

      • Production of these mailers is solar-powered and uses no water, acids or bleaches. It's also 'zero waste' because all off-cuts can be put 'back in to the pot' and recycled.



       For larger multi bag orders and for wholesale orders we use the equally brilliant

      BAMBOO Box!

      These boxes are made mostly from bamboo (and some recycled wood pulp). They are just the thing to ship precious goods in. Curbside recyclable, reusable (at least a couple of times) and compostable. 

      Unbleached, FSC certified Bamboo (2/3) and recycled wood pulp (1/3).
      • Water-based printing ink.

      bamboo shipper